The second wave of the Internet revolution, often called Web 2.0, has had an enormous impact on the way we interact with each other online and the ways we access and use information. This is particularly so for Generation Y, the generation born after 1980, who were born into a high-tech, digital world, and who are now entering the workforce in large numbers. Generation Y employees communicate differently than their baby boomer or Generation X bosses, and they have different expectations about what constitutes an exciting and worthwhile work environment, demanding new ways of working.
Web 2.0 is enabling the development of new tools and applications that are making such change possible.
Source: http://www.managementlab.org/events/innovation-workplace
